G-Wiz, Wally - This Car is Swell!

Just read an interesting article in the latest Springwise newsletter, discussing the hot little ‘G-Wiz’ electric car.
This drivable dinky car is available for purchase from GoinGreen, the ‘low carbon car experts’.

Apparently, the G-Wiz is particularly popular in London - where at least 600 of them have been sold already (which, according to the article makes London the ‘electric car capitol of the world’).

GoinGreen claims their car will save Londoners more than £8000 per year (see website for breakdown of savings), while “[cutting] your emissions impact by between 74% & 100%”!
Starting at just £6999, its no wonder this little vehicle is all the rage in the UK’s busiest metropolis!

Interestingly enough, the company sells direct to customers (via the website) - there are no dealers, no showrooms, no pushy salespeople, no advertising budget - not even brochures! All marketing is viral - an approach wich certainly doesn’t seem to be hampering the popularity of the G-Wiz (the world’s “best selling electric car”, according to GoinGreen).

It will be very interesting to watch the continuing progress of this cool green company, and this nifty little car!

Written by Bentley on September 12th, 2006 with 1 comment.
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